“Loyalty and the Magic of Marketing”: Rory Sutherland, Ogilvy Vice-Chair and best-selling author, is Phil’s guest on Let’s Talk Loyalty.

Ahead of the Loyalty Summit CXM in Zurich next week, Rory Sutherland, author of Alchemy, The Surprising Power of Ideas That Don’t Make Sense and the Vice Chairman of Ogilvy Group in the UK, is Phil’s guest on today’s episode of Let’s Talk Loyalty.